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Video Marketing Level II: Keys to Optimizing Your Videos, Driving Traffic, and Converting

Fee: $20

Once businesses have harnessed the power of video marketing, the next step is to optimize those efforts to outperform their competitors. Simply shooting videos and putting them on YouTube is not enough to drive traffic, calls, and new customers, clients, and patients to your business.

This workshop will cover specific tips, tweaks, and principles for getting the most traction from your videos. Learn how “video marketing” is distinctly different from “video production”, how and where to syndicate your videos, when to consider alternatives to YouTube, and that video SEO is the hottest topic around. Learn to implement video practices that your competitors either don’t know or aren’t using.

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