This is a beginner Facebook for Business training. You should attend if you:

• Do not already have a Facebook Page for your business,  but we recommend that you set one up prior to attending.  Check out the Facebook Page Overview video for a tutorial on setting up a Page. 
• Already have a Facebook Page for your business, but you want to learn how to improve the quality of your content.
• Are starting to use Ads by boosting posts or creating ad campaigns.
  If you're a seasoned expert but need advanced support you can get help from our team or work with a Facebook Marketing Partner.
• Want to learn additional techniques to take your business to the next level!
  Join us if Custom Audiences, Lookalike Audiences, the Facebook Pixel, Carousel Ads, Local Awareness Ads, and/or Insights do not sound familiar!

This seminar will show you what’s possible on Facebook to help promote your business on Facebook. Areas to be covered during the presentation include:

• Content – Tips for creating relevant and engaging content that will resonate with your target audience.
• Targeting – Get to know the tools available to ensure you're getting your message in front of the right people. 
• Advertising – Whether you want to drive more customers to your store or visitors to your website (or both!), learn how Facebook Ads can help you reach new customers and keep existing ones.
• Measurement – Learn how to use Page Insights and Ad Insights to better understand who your customers are and how people are responding to your content.